home reading material

Fun to read,
good to know

In addition to our digital expertise, we also like to share our knowledge with you. We regularly do so in interesting blogs. They are definitely fun to read, but maybe you can benefit from them too.

05-06-2023

A simple guide to transition from UA to GA4 by July 1st

Universal Analytics is an indispensable tool for many online marketers. After providing reliable service for years, Google has decided to redo its data collection approach by introducing a new tool: Google Analytics 4 (GA4). This significant change is happening soon. In this post, we share what you can expect and how you can set it up!

19-08-2022

5 tips to increase your conversion rate

Every marketer is – if we may assume – driven by results. Because ultimately, you want to see your efforts have effects. A broader reach, more leads and an increase in sales. We show you a tour behind the scenes, or rather, screens: this is how you get started with conversion rate optimisation.

27-07-2022

NFT marketing, what can you do with it?

Last year, Meta announced they were working on an – for many – extremely abstract environment, the Metaverse. You also hear more and more about artificial intelligence, digital art and NFTs. Online blogs, opinion pieces, and trend updates all contain an abundance of it. Does it still sound like gibberish? Then it is interesting to dive into it. These developments provide a bunch of new marketing opportunities. NFTs; what are they, what can you do with them, and how do you incorporate them into a marketing strategy?

16-06-2022

SowiesoHelder and Mediago launch SowiesoDigital

Digital communication is becoming increasingly meaningful for a strong brand. The demand for websites and online campaigns is growing at SowiesoHelder, and the digital business part is growing along with it. It is an excellent time to make the next step and merge the online team of SowiesoHelder with full-service internet agency Mediago.

12-05-2022

How e-learning makes a difference for companies

After two hectic years of the pandemic, the labour market is undergoing huge developments. A lot of people have worked from home or hybrid. It caused an increasing focus on organisation dynamics, such as internal communication, employee branding and recruitment. In addition, digitisation requires other skills. Hence more organisations invest in training or re-training existing and new employees.

Triggered by one
of our blogs?

Perhaps one of our articles will encourage you to meet up and further discuss the topic that caught your attention. We are happy to put our (digital) knowledge into practice for you.

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Fun to read,
good to know

A simple guide to transition from UA to GA4 by July 1st

5 tips to increase your conversion rate

NFT marketing, what can you do with it?

SowiesoHelder and Mediago launch SowiesoDigital

How e-learning makes a difference for companies

Triggered by one
of our blogs?

Define

Develop

Deploy

Deliver

A simple guide to transition from UA to GA4 by July 1st

5 tips to increase your conversion rate

NFT marketing, what can you do with it?

SowiesoHelder and Mediago launch SowiesoDigital

How e-learning makes a difference for companies

Triggered by oneof our blogs?

Define

Develop

Deploy

Deliver

Triggered by one
of our blogs?