Advertising on search engines using Search Engine Advertising
A user-friendly, SEO-optimised website with a rock-solid web design is the foundation for high traffic and conversion rates. Besides this foundation, there are numerous ways of getting more traffic to your website. Some examples are utilising email marketing or advertising.
Advertising on search engines, better known as Search Engine Advertising (SEA), is relevant when you want to approach specific target audiences and attract more valuable traffic. By this, we mean users who are already interested in your offer and will have a higher chance of converting. Exactly what we want to achieve. And the good thing about SEA is that you notice results directly!