Vitablend makes healthy powders and anti-oxidant systems that are processed into food products. For example, in the products of the Vegetarische Slager. For almost 20 years, they get custom-made based on science in clean rooms. So it is a super topical and modern product but has an outdated look. That needed refreshing.
After we developed the new brand strategy, including a new design, we designed a new colourful, modern, and fresh logo. A logo that blends the different primary colours and creates one ensemble. Just like their ingredients. The website needed a bit of puzzling, but as we used a percentage of the colours, it turned into a beautiful, calm, and professional website.